History
First conceptualized in the late nineties, POPCAKE®
is the world’s first commercial-grade automatic pancake making machine.
From humble beginnings in Sydney Australia, the concept has evolved through
extensive end-user trial and endless hours of in-field testing. Following six
years of product development, mass production commenced in early 2008 at our
state-of-the-art manufacturing facility located in southern China.
This rigorous development process has culminated in a robust machine that meets
the demands of today’s commercial foodservice industry.
The opportunity
Globally, over twenty million pancakes are eaten on a daily basis. Traditionally
an American breakfast staple, pancakes are currently enjoying increased
popularity in many countries around the world.
This increasing popularity is giving rise to many new and exciting ways to serve
the most traditional of breakfast and snack food items.
The versatility of the POPCAKE®
machine taps directly into this trend by providing a variety of menu items for
both the breakfast and day-time snack markets to capture this emerging market
demand.
Unlike conventional pancake frying, our patented cooking technology creates a
97% fat-free pancake while maintaining all of the taste and texture of
traditional pancakes.
Popcake Foodservice Products Ltd (PFPL)
Headquartered in Hong Kong, PFPL is the exclusive worldwide supplier of the
POPCAKE®
system.
Our global distribution strategy is to partner with select foodservice
distributors in each of the strategic markets around the world (see Sales) to
distribute our product.
PFPL is the full-line supplier for the POPCAKE®
machine, POPCAKE®
mix, POPCAKE®
toppings and related products and can provide marketing and programming support
for our distributors to ensure successful market penetration and ongoing growth
in the respective geographies.